Writing articles or blogs can be a challenge for many people, but with the changes in marketing it's a must do for any internet marketer..
Spamming people with emails promoting your business will turn off potential business partners, but what will attract them to you is blogging...
Can you do it, yes you can and here are some reasons that might help you make that decision to try and change your tone with people...
If you are an internet marketer, and strictly want to attract people from the internet. Folks that you have met on social networks give them something of value.
People want to hear about you first, they ignore emails that promote your business, a prime example I get too often... "Hi there, I got this great opportunity..." No, no no.. this is a complete turn off if you are doing this stop and start blogging instead.
What do I write about? You ask.. Let's start here.
Write about "your why" you decided to go into business.. give people a personal touch let them connect with you.
What is your personal story? What was the turning point in your life? What sacrifices did you make when you decided to make a change?
Share your story. People like to read about your why... Everyone has an unique story to tell about their "why" they decided to start their own business... Talk about your challenges and how you overcame them. This information will strengthen another... also this will promote dialog....
Do you know why people in churches testify? To encourage others to keep the faith, it's emotional.
Write about solution to problems If you have solved a problem in your business tell some one else about it.. People are looking for answers, something of value that they can use that will help them be better .
Talk about your product or service, what it has done for you, and why you use it yourself... When they hear the passion in your voice on paper it moves people into action.
If you sell marketing tools, show people how it can save them time, how you use it and the results that it has brought you.
If you sell any services, talk about how this service has benefited you and let people know how this service has changed something in your life..
When you sit down and really think about it, you have a lot of topics you can talk about...
Do reviews on your favorite mentor. What they have taught you and when you applied their advice, how you grew as a person..
How did you feel when you made that first 100 dollars in your business? What did you do with it?
You will appeal to people that are not involved in a business it will encourage the ones that are afraid to do so. They can see that you are just that ordinary person just like them. By letting them know that there is an alternative way to improve on their finances, by what you did, they will realize they have the power to do it too. It would peak their curiosity on what you do... it will bring free traffic to your website.
Writing something of value... Sharing your success, tips on what you have used that has brought you success in your business..
You do not have to be a super star writer you just have to be yourself. People are tired of being pitched so don't do it. Have a true concern about helping another, show your personality on paper..
I encourage you to write, start blogging you can use free services like Blogger.com, Hubpages.com, post to free article submitters or write reviews on social networks about other companies or put a blog on your website.. I like this one its free with no ads... Weebly
Blogging is advertisement for promoting yourself. People will want to know more about you.. They call it branding...
They will Google you, which is a good thing, to find more information about you. The more articles you have on the "how to" the more you will really connect to the people that you are seeking out.
So have at it.. have fun... and don't give up... Let your personality shine!
Gwendolyn Davis